Social Good Software
Setting Up the From Address and DMARC for Altru Emails
You set the From address on your Altru acknowledgment or eTicket email to tickets@yourmuseum.org, send a test, and it lands in spam, or doesn’t arrive at all. Then IT mentions they just tightened the domain’s DMARC policy. Those two things are almost always connected. This guide explains what DMARC actually checks, why an email sent
Altru Email Marketing for Membership Acquisition: Lists, Timing, Results
Your best membership prospects already gave you their email address. They bought a timed ticket, signed up for a camp, attended an evening event, or made a small gift. They’re sitting in Altru as constituents with no active membership, and most of them will never hear from you again unless someone builds a list and
How to Send Fundraising Campaign Emails from Altru Data
A year-end appeal sounds simple: pick the people, write the email, hit send, count the gifts. In practice the hard parts are all on the Altru side. Who exactly gets it, who must not get it, and whether the gifts that come back can be tied to the email that prompted them. Get those three
Why Merge Fields Break Mobile Layout in Altru Emails (and How to Fix It)
The test email looked fine on your desktop. Then someone opened the real send on a phone and the whole message was wider than the screen: tiny text, sideways scrolling, a button hanging off the right edge. Take the merge fields out and the template behaves. Put them back and it breaks again. That pattern
How to Build an Altru Event Receipt With Benefits and Deductible Amount
Say a donor buys a $250 gala ticket. Dinner, drinks, and entertainment are worth about $90. The receipt they get afterward needs to say two things clearly: the value of what they received ($90) and the portion they can treat as a charitable contribution ($160). A receipt that just says “Thank you for your $250
One Altru Acknowledgement for Gifts, Memberships, and Orders
A household buys a family membership at the front desk and adds a $50 donation to the same order. A week later, the same couple mails in a check for the annual fund, which gets entered in a back-office batch. Ideally they get thanked for all of it, accurately, with the right deductible amounts. In
How to Avoid Sending Two Thank-You Letters to One Donor in Altru
A donor gives $100 online on Tuesday and drops a check in the mail on Thursday. Two weeks later they open two thank-you letters from you, signed by the same director, in the same week. Nobody is upset exactly, but it looks careless, and it costs postage and staff time to produce. Duplicate acknowledgments in
Why Altru’s Default Acknowledgment Email Keeps Sending (and How to Stop It)
A donor gives at the front desk, and before they reach the parking lot they have a generic “thank you for your gift” email in their inbox. Ten minutes later your development director sends the personal note she had planned, and now the donor has two thank-yous that don’t sound like the same organization. Or
How to See the Form Selections a Donor Made in Altru
A donor calls to ask whether their gift went to the education fund or general operations. Or the development director wants to know how many people ticked “make this gift in honor of someone” last quarter. Either way, you need to see what the donor actually chose on the online form, and Altru doesn’t keep
How to Add an Appeal to Online Donations in Altru (and Track Them)
The year-end letter goes out, gifts start arriving through your website, and when someone asks how the appeal did, the online gifts have no appeal on them. Front-desk and mailed gifts are coded because a person entered them. Web gifts came in on their own, so the appeal field is empty, and online revenue ends
