Zoo and Aquarium Tools That Improve the Altru Experience
From the gate to the gift, Social Good is the front end for Blackbaud Altru. We wrap your timed admissions, member previews, animal adoptions, and appeals into a fast, branded checkout that writes back to Altru in real time. Your guests get the modern experience your mission deserves.
Every ticket type on one branded Checkout
Timed entry, general admission, behind-the-scenes encounters, IMAX and 4D shows, and special exhibits each carry different capacity and pricing. In Altru that means clunky, unbranded web forms and a cart that resets when a member signs in.
Social Good offers an amazing experience from one on-brand, mobile-first checkout, with member pricing applied automatically.
- ✓Timed entry and general admission in one mobile checkout
- ✓Premium encounters with capacity caps and add-ons
- ✓Member and reciprocal pricing applied without a separate sign-in


Members and adopters who renew on their own
Family memberships, AZA reciprocal admission, animal-adoption gifts, and renewals all happen with the same household, but renewing online in Altru is a maze. Members call the front desk, or simply lapse.
Social Good gives members a self-service portal and a digital card on their phone, with automatic reminders that bring lapsed members back.
- ✓Digital membership cards saved to a phone wallet
- ✓A self-service portal to renew, upgrade, and adopt an animal
- ✓Automatic renewal reminders, written to Altru in real time
Conservation gifts without the phone call
A conservation appeal, an animal adoption, and a group encounter payment all flow through the same checkout, yet group and pledge payments in Altru still mean taking a card over the phone.
Social Good adds an on-brand giving ask at every checkout and sends a secure pay link for any encounter, group, or pledge.
- ✓A conservation appeal at every checkout
- ✓Donor-covered processing fees on every giving form
- ✓A secure pay link for encounters, group sales, and pledges

Learn more
The Altru experiences zoos and aquariums need.
Ticketing & Admissions
Timed entry, encounters, and show add-ons on a mobile-first checkout that writes to Altru instantly.
Learn more → card_membershipMembership Management
Family memberships, AZA reciprocal admission, and animal adoptions in one constituent record.
Learn more → volunteer_activismDonations
Conservation appeals at every checkout, plus animal adoptions tied to the donor record.
Learn more → eventEvent Management
Encounters, camps, and member nights booked online, with waivers and group payments synced to Altru.
Learn more →Get started with Social Good
801-822-0183Schedule your one on one demo to see the software in action.
